Saturday, October 31, 2009

They are truly loosing a very, very, very, very hard worker. Both Meredith and I recognize your great help to us in the field. Know that U can use me as a reference, you always were very fast with responses!

Chip Norton

The Meredith Scott Norton Group

Dallas TX
Best of Luck to you ... I love your enthusthiasm! Even the customers say you are passionate about your product and your job.

Maggie McCabe

Director of Hospitality Sales

Marvin J Perry
I will be keeping my ear to the ground for you ...there is always a place for the best, like you!

Anita L. Degen, IIDA
Degen & Degen
Seattle, WA

Qualifications and Professional Experience of Andy Schaidler

Andy Schaidler, 414-431-3687, Fax: 866-332-3013
Business Development, Sales Management, Marketing Professional

Creating new opportunity and growing existing potential in the Contract/Hospitality market channel nationwide

Professional Profile:
National marketing, sales, sales management, and tradeshow planning in lighting and hospitality industries. Developing marketing & sales solutions appropriate to the channel, the clients, and the products. Results: company image, motivated salesforce, qualified leads, relevant quotations, happy customers, sales growth

Core Competencies:

➢ Salesforce Management
➢ Sales Presentations
➢ Key/National Accounts
➢ Market Research
➢ Creative Prospecting
➢ Trade Shows
➢ Contract Negotiations
➢ Detailed Quotations
➢ Consultative Sales
➢ Industry Connected
➢ Seasoned Traveler
➢ Public Speaking
➢ Product Development
➢ Catalog Creation
➢ Ecommerce
➢ Direct Mail
➢ Budgeting
➢ High Integrity

Sales Management & Superior Customer Service
• 200% sales increase in 2 years for existing division, 400% sales increase in 18 months for new start up
• 500% growth in quotes & specifications, added 600 new qualified prospects and 50 new repeat clients
• Built a 25+ rep national independent sales force from the ground up, managed 25-30+ rep sales forces
• Launched new market channel divisions creating prospect base, customer base, quotes, and sales
• Handled key & national accounts, including large and special proposals/quotes
• Expanded brand awareness, sales and installations to economy, limited service, and full service hotels, resorts, time shares, senior living complexes, restaurants, through the architecture and design trades.

Planning and Organizing

• Developed pricing and profit margin levels and multi-tier pricing structures for diverse market channels
• Product design, development, procurement, & product management
• Designed & built trade show booths & showrooms, setup prior to shows, worked related industry shows
• Planning, negotiating contracts, marketing, and onsite operation of regional industry events

Organizational Awareness
• Created/implemented company PR, identity pieces, promotions, government compliance programs
• Implemented and assisted in 4 conversions in order processing and accounting software
• Implemented agency tracking software system for orders, invoices, commissions, quotations

Communication, Oral and Written
• Designed & implemented articulate direct mail and email pieces, including database management
• Created and updated company websites, including blogs, RSS newsfeeds, search engine optimization
• Published catalogs and brochures in print, on CD, and on website
• Coordinated communication, literature, orders, quotes, marketing, training to sales staffs

Analytical ability
• Designed, implemented & analyzed market survey programs, quotation creation and tracking programs
• Detailed order processing, monitoring, reporting, and completion throughout company systems.
• Detail-oriented with organizational abilities. Consistently high levels of accuracy in all areas of work

Interpersonal/Teamwork skills
• Strong ability to complete complex assignments with minimal supervision.
• Comfortable working with all levels of executive, senior and middle management, as well as staff
• Recognized for proactive positive professional and diplomatic approach with customers and colleagues.

Professional Experience

2/2008 to 10/2009 Volume Lighting Inc. , National Hospitality Sales Manager

2005 to 2007 TLI-Teron Lighting Inc. , National Hospitality Sales Manager

2003 to 2005 Badger Lite Company Inc. , Marketing & Sales Manager

1998 to 2003 American Fluorescent. , National Hospitality Sales Coordinator

1986 to 1998 A.L.P. Lighting & Bill Brown Sales , National Sales Coordinator

other employment: Retail computer sales, Retail clothing & shoe sales, Classified advertising sales,

Northern Illinois University - Business Administration
MacCormac College - Business Management
* Phi Theta Kappa Honor Society, Alpha Epsilon Beta Chapter
Glenbard West H.S. – Theater, Business

Professional Affiliations:
Intl Board of Directors, NEWH–Hospitality Industry Network –
2008 to present, Director of Leadership Development Conference
2004 to 2008, Director of Regional Trade Shows

Associate Member IESNA –Illuminating Engineering Society – (1990 to present)

Intermediate & Advanced MS Office: Word, Excel, PowerPoint, Access, NT
Basic Electricity
Advanced Lighting Fundamentals
Basic Lighting Fundamentals

Computer Software application and systems experience:

• IBM 36
• IBM As400
• Quantel
• Powercerv ERP

Operating Systems

• Windows
• Mac OS9 & OS-X

• Word – word processing
• Excel – spreadsheet
• Access – database management
• Powerpoint – presentation
• Publisher – print layout
• FrontPage – website layout
• Outlook/Entourage – email & calendar

• ACT – database contact management
• Goldmine - database contact management
• WinRep – agency tracking software
• Photoshop – image management
• Quark Passport – graphic design
• GoLive – Website layout & design
• Adobe Acrobat & Distiller – PDF creation
• Filemaker Pro – database
• Illustrator – drawing
• Quickbooks Pro – business accounting
• MYOB AccountEdge – business accounting
• Dun & Bradstreet MarketPlace – business research & lead generation
• TurboCad – drafting/drawing software
• Image In – scanning & digital photo editing
• DirectMail – Email direct marketing