Andy Schaidler, National Sales Manager for Fire Farm, commented: “Rae and I have known each other for many years through NEWH and through the hospitality industry in general. I’m excited to have her help us grow to the next level in our sales and marketing in Chicago, Milwaukee, Madison and surrounding areas .”
Fire Farm lighting fixtures are installed at numerous upscale resorts, restaurants, country clubs, office buildings, condo towers such as Loews, Hyatt, Marriott, Bear River Casino, Hilton, Spirit Lake Casino, Grand Villa Casino, Melia, MGM, Harbor Club, Pelican Bay , VP Fitness, Trinity Forest Country Club, Palm Restaurant, and more. The products include ceiling and wall fixtures that are truly sculptures and works of art, as well as lighting.
Rae and the Fire Farm sales team will work around the Chicago, Milwaukee, Madison areas with the upscale hotel, resort, casino, fine dining, healthcare, office buildings, condominium, spa and country club industries; as well as the developers, builders, management groups and owners of these projects. Rae will also be calling on Illinois, Wisconsin, and Northern Indiana architects, designers and other specifiers to ensure their lighting projects have the most creative standard and custom selection of decorative lighting fixtures.
